ESE Entertainment to Start New Business Division to Provide Services to iGaming Companies

VANCOUVER, British Columbia, April 4, 2022 – ESE Entertainment Inc. (“ESE” or the “Company”) (TSXV: ESE) (OTCQB: ENTEF) is pleased to announce that it has started a new division of its business focused on expanding its existing business products and services to internet gambling (“iGaming”) companies.

iGaming is commonly defined as any activity that involves betting online, for example betting on a live event or a game outcome. This is typically carried out through sports betting, online casino gambling and other skill-based games like poker or blackjack. ESE believes it can provide value to legal iGaming operators by providing esports and gaming expertise, new user acquisitions, and the production of media and content.

Canada has been expanding legal single-sports betting and online gambling in the Province of Ontario. Single-sports betting has been legal in Canada since 2021 but limited to the provincially run PROLINE+. In April 2022, it is anticipated that Ontario will launch a new market in iGaming. Prior to legalization, residents were able to access certain overseas sites that offered single-game betting opportunities, such as bet365. With the introduction of legalization, several iGaming operators have been approved to go live in Ontario, removing key grey areas in the market.

To-date, ESE has focused on providing a range of services to leading video game developers, publishers and brands by providing technology, infrastructure, and fan engagement services internationally. ESE also operates its own ecommerce channels, esports teams, and gaming leagues.

Through the introduction of its iGaming business division, the Company intends to service registered iGaming companies by leveraging the Company’s expertise in the video game and esports markets. All projects and engagements in the iGaming space will be subject to prior approval by the TSX Venture Exchange. Konrad Wasiela will lead ESE’s new iGaming division and the Company intends to bring further engagement in this space with strategic partnerships, hires, and advisors in 2022.

Konrad Wasiela, CEO at ESE, said: “The announcement that Canada will launch a new iGaming market in Ontario is groundbreaking. This opens an opportunity that cannot be ignored. Our company has the infrastructure and solutions to provide tier-one services to iGaming companies around the world. We believe this is an excellent opportunity for ESE to expand its offering into iGaming and leverage our complementary expertise in esports and gaming.”

 

About ESE

ESE is a Europe based entertainment and technology company focused on gaming and esports. The Company provides a range of services to leading video game developers, publishers, and brands by providing technology, infrastructure, and fan engagement services internationally. ESE also operates its own ecommerce channels, esports teams, and gaming leagues. In addition to the Company’s organic growth opportunities, the Company is considering selective acquisitions that align with its objective of becoming a dominant global player in esports technology and infrastructure. | www.esegaming.com

Forward-Looking Statements

This news release contains certain statements that may constitute forward-looking information under applicable securities laws. All statements, other than those of historical fact, which address activities, events, outcomes, results, developments, performance or achievements that ESE anticipates or expects may or will occur in the future (in whole or in part) should be considered forward-looking information. Such information may involve, but is not limited to, statements with respect to: the Company’s expansion into the iGaming and gambling space; the Company providing value to legal iGaming operators; the anticipated launch of a new internet gambling market in Ontario; the Company’s intention to leverage its expertise in the video game and esports markets; Konrad Wasiela leading the new iGaming division; projects and engagements in the iGaming space being subject to TSX Venture Exchange review; ESE’s intention to bring further engagement in this space with strategic partnerships, hires, and advisors in 2022; the opportunity in the iGaming sector being very significant; andESE seeking to expand into the iGaming space aggressively. Often, but not always, forward-looking information can be identified by the use of words such as “plans”, “expects”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates”, or “believes” or variations (including negative variations) of such words and phrases, or statements formed in the future tense or indicating that certain actions, events or results “may”, “could”, “would”, “might” or “will” (or other variations of the forgoing) be taken, occur, be achieved, or come to pass. Forward-looking information is based on currently available competitive, financial and economic data and operating plans, strategies or beliefs as of the date of this news release, but involve known and unknown risks, uncertainties, assumptions and other factors that may cause the actual results, performance or achievements of ESE to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information. Such factors may be based on information currently available to ESE, including information obtained from third-party industry analysts and other third-party sources, and are based on management’s current expectations or beliefs regarding future growth, results of operations, future capital (including the amount, nature and sources of funding thereof) and expenditures. Any and all forward-looking information contained in this press release is expressly qualified by this cautionary statement. Trading in the securities of ESE should be considered highly speculative.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE ESE Entertainment Inc.

For further information about ESE, please contact:

Daniel Mogil, Investor Relations

investors@esegaming.com

647-492-1535

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